OUR PRIVACY POLICY
Last Updated June 22, 2026
At Imagine Island, we are committed to creating a safe and imaginative online experience for the next generation of Gamers. This Privacy Policy explains how we at Magic Potion Games, Inc. dba Imagine Island (or “Imagine Island”) treat the information we collect, use, and disclose, and it describes privacy controls that can help keep you safe and control your information online as well as privacy rights that might be available to you.
This Privacy Policy applies to our game (our “Game”), the Game website, imagineisland.game (the “Site”), and your interactions with us related to Imagine Island(together, with the Game and Site, the “Services”). Our Terms of Use are available here; this Privacy Policy explains our data practices. Note that this Privacy Policy only applies to Imagine Island.
We are proud to serve gamers interacting with our Services (“Gamers”) , and we design our Services to align with applicable privacy standards, with special attention to the laws in place to protect children. Gamers and their parents/legal guardians (“Grownups”) are encouraged to read this Privacy Policy carefully to understand our privacy practices.
We may provide additional notices about our privacy practices, each of which will be considered to form part of this Privacy Policy. If we make material changes to how we treat your Personal Information, we will post the revised Privacy Policy on this page and notify you in another manner before the changes take effect. Your continued use of our Services after we make changes is deemed to be your acceptance of those changes. If you have questions about our privacy practices or would like to make a complaint, please email privacy@imagineisland.game.
1. Imagine Island is for Kids!
We are committed to making the safest and most fun social gaming experiences for kids. We strive to provide a virtual world where kids can be kids and that parents can trust. We encourage younger Gamers to read this list of important tips to help them safely enjoy our Games:
- If you are under 18 years old and wish to play our games, please ask your Grownups for permission and help creating your account.
- Be sure to ask your Grownups to read this Privacy Policy and explain it to you before you create your account or play our games.
- We collect your age before you can play our games.
- You need an account to play our games, and you must create a username. Do not share your username or password with anyone other than your parent or guardian. You must always provide us with truthful information.
- Your Grownups have to give permission for you to chat with other Gamers or post comments on blog posts.
- Imagine Island has community rules in place to keep you safe online. You must follow our community rules to play our games.
- We won’t sell your information or share it with other companies so they can try to sell you stuff.
- We will delete your information if you ask us to. Just ask!
- You and your Grownups can learn more about privacy and your options to control your information by reading about your Privacy Controls.
2. Defining "Personal Information”:
When we say, “Personal Information,” we mean information that identifies, relates to, describes, references, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual consumer or household. Below is a list of categories of Personal Information and examples from each category. These are examples only; we don’t collect or retain everything listed here. This Privacy Policy explains exactly what categories of information we collect.
- Identifiers (e.g., name, email, telephone number, username);
- Sensitive Personal Information (e.g., contents of messages when we are not the recipient; in some cases, information about a child; race, citizenship, and other legally protected information);
- Commercial information (e.g., products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies);
- Internet or other similar activity (e.g., browsing history; content interactions);
- Biometrics or bodily information that is capable of or used to uniquely identify an individual;
- Employment-related information (e.g., current or past employment);
- Non-public educational information, including information protected under the Family Educational Rights and Privacy Act (20 U.S.C. § 1232g, 34 C.F.R. Part 99); and
- Inferences drawn from Personal Information to create a profile about preferences, characteristics, trends, predispositions, behavior, attitudes, intelligence, and aptitudes.
Note that information we process may not be protected by privacy laws if it is publicly available, aggregated (data about a group or category of individuals from which Personal Information has been removed), or deidentified so that it cannot be easily linked back to the individual.
3. Protecting Children's Privacy
Our Games are designed for Gamers under the age of 13. Imagine Island works with k-ID to verify parental consent for each Gamer, help Grownups engage with the Gamer’s experience on our Services, and configure our Services for an age-appropriate experience for each Gamer. A Gamer’s access to account features and Games is configured based on the Gamer’s age and their Grownup’s consent and permissions. Grownups can adjust permissions and settings to filter which Games and features are shown as available to the Gamer. You and your Grownup are responsible for inputting your accurate age and other information to the k-ID verification process and our Services.
We will not knowingly collect any Personal Information from children (with the exception of a Grownup’s email for parental consent purposes) without first obtaining legally required consent from their Grownup. If we discover that a child has provided us with Personal Information without legally required consent from their Grownup, we will delete that information from our systems. If we learn that a Gamer has registered under an inaccurate age or that a child has provided us with Personal Information without legally required consent, we will delete any Personal Information we have collected from them, unless we have a legal obligation to keep it, and terminate the child’s account. If you become aware of any unauthorized submission of information to us, please email privacy@imagineisland.game.
GROWNUPS are responsible for monitoring their GAMER’S account registration and gameplay. Gamers should always check with a Grownup before sharing information online, and we encourage families to discuss guidelines regarding the online sharing of Personal Information. We encourage Grownups to familiarize themselves with the safety features and controls available on the Services and to monitor their children when they are playing games online.
4. Sources and Categories of Personal Information and Purposes of Collection
This section explains why and how we collect and use your Personal Information.
The sources from which we collect our Personal Information and how we use it depend on which Services you use and how you interact with us:
a. Gamer Accounts. We collect Personal Information when you register and create your Gamer account.
- If you try to interact with the Site or play a Game, you will be prompted to Create an Account. Ask your Grownup for permission and help.
- To Create an Account, you must provide, a username and a password and you must agree to our Terms of Use and this Privacy Policy.
- If your username is accepted, you will then be asked to share your age. GAMERS must provide THEIR real age.
- If the law where you live does not consider you to be an adult, the Services will instruct you to have your Grownup provide verified consent. k-ID will use your device’s IP address to determine your location and information to verify your Grownup’s consent as described in k-ID’s Privacy Policy.
- Your Grownup must provide verified consent via k-ID to create your account and play our Games. Your Grownup can provide verified consent by scanning a QR code, going directly to k-ID, or providing their email address to receive an email invitation.
- k-ID will confirm the consent of the Gamer’s Grownup. Any Personal Information you submit to k-ID for consent purposes will be processed by k-ID according to their privacy practices.
- If you are old enough to Create an Account without your Grownup’s permission, we will collect your email address so you can complete the account creation process.
This information is collected and used with your consent and through your agreement to our Terms of Use.
b. Guest Accounts. While you wait for your Grownups to approve your Account, you can play our Games as a guest.
- Guest accounts do not collect Personal Information and may have limited access to Games.
- Guest accounts are deleted after 30 days.
c. Gameplay. When you play our Games, we will collect gameplay data to facilitate your gameplay and detect and observe behaviors that violate our terms and conditions.
- We randomly-generate a technical identifier associated with your gameplay for analytics and communication between Game functionalities to track your Game progress and success and to facilitate your use of the Services.
- Through the Game, we collect IP address, language, locomotion data, bugs and performance data, and data related to your game progress.
- We collect aggregated analytics in a deidentified or aggregated format, so the data is not linked to Personal Information. We use this data to understand how Gamers use and enjoy the Services.
- Imagine Island does not collect precise geolocation.
- We do not collect Personal Information that tracks Gamers for targeted advertising.
- Gameplay data may also be used for our legitimate interest of improving the Services, to support a fair gaming environment, and for the security of the Services.
We collect and use this Personal Information to provide you with the Services under our Terms of Use and to achieve our interests in monitoring, analyzing, improving, optimizing and further developing the Services.
d. Chats and Blog Posts. Our Services allow Gamers to participate in online chats and other interactive features depending on region-specific age laws and permissions granted by the Gamer’s Grownups.
- Gamers can engage in text chat conversations and play games with each other. They can also post comments and questions to our blog posts with appropriate permissions.
- Grownups can manage chat permissions through k-ID or through the Parent Tools available on Imagine Island. All chats are public. There are no private chats or direct message features on the Services.
- Imagine Island moderates Gamer interactions and usernames through a tool called GGWP.
- Gamers can post comments to our blog posts if they are logged into a verified account on the Services. All comments are manually approved by us before they are viewable by others.
Personal Information is collected and used for chats and blog post comments with consent as provided via the Grownup’s selections under Parent Tools and the Gamer’s use of those features.
e. Customer Support. If you contact us to inquire about our games, request support, or for any other reason, we will use your Personal Information with your consent to respond to your inquiry.
- We will collect your name, email, and any other information that you voluntarily provide. We collect this information with your consent and for our legitimate interest of providing customer support for the Services. We will use this information to help provide support to you in relation to your support request. Customer support data is deleted after 18 months, except that any customer support data collected from a child under 13 is deleted immediately after addressing the support request.
- If you Contact Us through our Site, we will collect your name, email address, and your message to us. You provide this information voluntarily and we use it to respond to your inquiries.
- If you report a bug in one of our Games, we will collect your Gamer ID and your bug report information. We use this information to improve the Services.
- Additionally, if you submit a Privacy Request to Imagine Island, we may collect your email address, transaction history, login history, and other information to verify your identity and process your request.
f. Our Mailing Lists. Imagine Island will send you emails with your consent.
- You can unsubscribe from future messages by clicking the Unsubscribe link provided in our email messages.
- From time to time, we may ask Gamers to complete online surveys or offer the chance to participate in a giveaway. If you choose to complete a survey or enter a giveaway, we will collect your Gamer ID and your survey responses.
g. Your Payments
- If you subscribe to paid games or features on the Site, a Grownup must provide payment card information to pay the subscription fee or make other purchases. This information may include name, email, billing address, credit card, or other information.
- We use PCI-DSS compliant payment processors such as Xsolla to process all subscription payments and other purchases.
- Imagine Island does not collect or maintain any payment information.
Payment information is processed via our payment processor with your consent when you make the purchase and pursuant to our Terms of Use.
h. Site Visits. We may automatically collect technical data about your device and Site visit through cookies or pixels on the Site to achieve our interests in monitoring, analyzing, and improving the Services. Imagine Island configures cookies on the Site to align with children’s privacy standards. The information we collect may include:
- Device information (e.g., IP address, operating system, browser type, device ID, language, mobile network information, caller ID);
- Site usage details (e.g., content engagement, transactions, traffic data, and the features or resources you access and use);
- Stored information (e.g., metadata); and
- Generalized geolocation.
We use cookies to collect this information and analyze it. Essential cookies are required to load webpages, authenticate Gamers at login, and manage user sessions. We use Google Analytics or other cookies to collect and analyze this data. Imagine Island does not currently use marketing or security cookies on the Site. You can change the cookie settings on your device or install a third-party cookie plug-in to block certain cookies or alert when the Site attempts to install a cookie on your device. You can also delete cookies that load to your device.
Imagine Island uses the Personal Information we collect to achieve the purposes stated at the time of collection or described above. Additionally, we may use your Personal Information to:
- Monitor your compliance with our community guidelines, terms of use or any other agreement you have with us.
- Protect your or others’ privacy and enforce this Privacy Policy.
- If we believe it is necessary, identify, contact, or bring legal action against persons or entities who may be causing injury to you, to us, or to others.
- Comply with a law, regulation, legal process, or court order.
- Fulfill any other purpose to which you consent.
- Create anonymous, de-identified, or aggregated datasets (“Aggregated Information”).
Publicly Viewable Information: When you use the text chat function within the Game, or when you upload comments or questions to our blog all other players participating in that particular game or viewing the particular blog will see your in-game text chats and comments or questions to our blog.
A Word About Social Media Accounts: We also have pages, channels, accounts and servers on social media platforms like Facebook, Reddit, TikTok, YouTube, Discord and Instagram (“Social Media Accounts”). When you interact with us on our Social Media Accounts, the collection of information on the Social Media Accounts is governed by the privacy policy of the applicable platform.
Aggregated Information: Note that Aggregated Information is not "Personal Information" subject to this Privacy Policy because it does not identify an individual. We may use Aggregated Information for any purpose.
5. Retaining Personal Information
Imagine Island retains Personal Information only as long as we need it as set forth below:
- Guest accounts and all associated data are deleted 30 days after creation.
- We maintain a written retention policy for the Personal Information we collect from children. We retain that information only as long as reasonably necessary to provide the Games and for the purposes described in this notice.
- Gamer account data is deleted when the Gamer or their Grownup requests the account or data to be deleted or we otherwise deactivate or delete the account for any reason.
- Customer support data is retained for 18 months unless we need it for your request, except that customer support data collected from a child under 13 is deleted immediately after addressing the support request.
- Chat log data is retained for 15 days.
- Privacy Request information is retained for two years or as otherwise required by law.
- Data collected by cookies and related technologies is retained for [correct this if retaining any cookies] days.
When these time periods expire, or we no longer have a business need for Personal Information, we will either delete, de-identify or anonymize it whenever feasible. Where not feasible (such as data in our backup archives) we will securely store it and keep it isolated from further processing until it can be permanently deleted.
6. Disclosing Personal Information
Imagine Island may disclose Personal Information to certain third parties for certain business purposes as described below. In the preceding 12 months, we have disclosed the categories of Personal Information described below to the categories of recipients described below, in each case for the business purposes described in this Privacy Policy. We disclose Personal Information to our service providers only as needed for them to perform services for us, and our agreements require them to protect that information and to use it only to provide those services. We do not sell your Personal Information, and we do not share it for behavioral advertising.:
- Service Providers. We use a variety of service providers such as data hosting services, verified parental consent services, platform services, payment processors, and compliance tools that may require Personal Information to provide us with their contracted services. The type of information that we disclose to a service provider will depend on the service that they provide to us. Our service providers are subject to contractual agreements that protect your Personal Information, and we require all service providers to maintain confidentiality standards that are commercially reasonable to ensure the security of your Personal Information.
- Law enforcement or other government agencies, as permitted or required by law.
- Third-party cookie providers, like Google Analytics, subject to their respective Privacy Policy.
- Other Third Parties, as permitted by applicable law, for example: if we go through a business transition (e.g., merger, acquisition, or sale of a portion of our assets); to comply with a legal requirement or a court order; when we believe it is appropriate in order to take action regarding illegal activities or prevent fraud or harm to any person; to exercise or defend our legal claims; or for any other reason with your consent.
- Aggregated Information. We reserve the right to disclose Aggregated Information with nonaffiliated entities for marketing, advertising, research or other purposes, without restriction.
We may also disclose Personal Information to third parties if you give us your permission or if we are required to do so by law.
7. Privacy Controls
Gamers and their Grownups can directly control much of the Personal Information we collect and hold about them using the methods described below:
- Unsubscribing to Emails from Us. If you opt-in to our mailing list, you may receive informational or marketing emails from Imagine Island about our Services. You can unsubscribe from receiving future emails by clicking the Unsubscribe link found in any of the emails we send you, or by contacting us at privacy@imagineisland.game to request to be removed from the mailing list.
- Device, Browser and Site Cookie Settings. You can control the data we collect through cookies and related technologies by adjusting your device settings, installing a third-party browser plugin, or changing your cookie consents on the Site.
- Emailing Us. If you need help, please email privacy@imagineisland.game.
A Note Regarding Do Not Track Signals. Do Not Track signals are signals sent through a browser informing us that you do not want to be tracked. Currently, our systems do not recognize browser “do-not-track” requests. If this changes in the future, we will update this Privacy Policy.
8. Exercising Your Privacy Rights
If you wish to exercise your rights under applicable privacy laws beyond the above-described methods, or if you want to express concerns, lodge a complaint or request information, please submit, or have your Grownup submit, a verifiable request to privacy@imagineisland.game or through our Contact Us page. We will respond to verifiable Privacy Requests within the period required by applicable law. If we require more time, we will notify you in writing of the reason and extension period. We will deliver our written response by mail or electronically, at your option. We do not charge a fee to process or respond to a verifiable request unless we have legal grounds to do so, such as requests that are excessive, repetitive, or manifestly unfounded. If we determine that the request warrants a fee, we will tell you why we made that decision and provide you with a cost estimate before completing your request.
Notice of Privacy Rights:
Imagine Island makes the Games available to Gamers in many countries. We do not offer the Games in jurisdictions where we have determined we cannot do so in compliance with applicable law, including jurisdictions subject to comprehensive trade sanctions, and we use geographic restrictions to block access from those jurisdictions. This section describes privacy rights under the consumer privacy laws of the jurisdictions where we make the Games available. This section provides notices related to consumer privacy laws in the jurisdictions where our Games are made available. Some of these laws may not apply to you or Imagine Island may be exempt from certain legal obligations, in which case the information in this section is offered as a courtesy.
Consumer Privacy Rights.
Most comprehensive consumer privacy laws provide those that they protect with certain data protection rights. While the precise rights vary from jurisdiction to jurisdiction, most include all or a number of the following:
- The right to confirm – This is the right to confirm whether we are processing your Personal Information;
- The right to access/obtain – This is the right to request we provide you with copies of your Personal Information. We may charge you a small fee for this service.
- The right to correct/rectify – This is the right to request that we correct any Personal Information you believe is inaccurate. You also have the right to request that we complete Personal Information you believe is incomplete.
- The right to be forgotten/deletion – This is the right to request that we erase certain types of Personal Information (see Deleting Your Personal Information above).
- The right to data portability – This is the right to request that we transfer the Personal Information that we have collected to another organization, or directly to you, under certain conditions.
- The right to restrict processing – This is the right to request that we restrict the processing of your Personal Information, under certain conditions. Note that we already limit our collection of Sensitive Personal Information. We collect the contents of Gamer chats for safety and moderation, which our own definition treats as sensitive, and we treat information about a known child as sensitive where applicable law requires. We do not use or disclose Sensitive Personal Information to infer characteristics about a consumer, and we do not sell or share it.
- The right to object to processing including the sale or sharing of Personal Information – This is the right to object to our processing of your Personal Information, under certain conditions, such as for targeted advertising. Note that we don’t process Personal Information for targeted advertising and we don’t sell or share Personal Information. Some jurisdictions entitle consumers to opt out of the sale or sharing of their Personal Information or targeted advertising practices. Imagine Island does not sell your Personal Information or share your Personal Information with third parties for cross-contextual behavioral advertising purposes.
- Rights in relation to automated decision-making and profiling – These are the rights to not be subject to a decision based solely on the automated processing of your Personal Information. Processing of your Personal Information is “automated” where it is carried out without human intervention and where it produces legal effects or significantly affects you. We don’t use automated decision-making or consumer profiling. We use content-filtering tools and human moderators to keep our community safe, including to detect prohibited content and to block usernames or IP addresses. We do not use automated decision-making to make decisions that produce legal or similarly significant effects about a Gamer, and we do not profile Gamers for behavioral advertising.
We are happy to provide the above rights to all of our users, regardless of your residence or location. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, email a request to us at privacy@imagineisland.game.
Shine the Light. Under California Civil Code Section 1798.83, ( the "Shine The Light" law), California residents who use the Services may request and obtain from us, once a year and free of charge, information about categories of Personal Information (if any) we disclosed to third parties for direct marketing purposes and the names and addresses of all third parties with which we shared Personal Information in the immediately preceding calendar year. If you are a California resident and would like to make such a request, please submit your request in writing at privacy@imagineisland.game.
Minors. California residents who have an account with us and who are under 18 years of age have the right to request deletion of any data that such users post on the Services, if any. To request deletion of such data, please contact us at privacy@imagineisland.game and include the email address associated with your account and a statement that you reside in California. We will make sure the data is not publicly displayed on the Services, but please be aware that the data may not be completely or comprehensively removed from all our systems (e.g., backups, etc.).
INTERNATIONAL DATA TRANSFERS:
Imagine Island is owned and operated in the United States. If you access the Services from outside the United States, the Personal Information we collect about you may be transferred outside of your country of origin to our servers in the United States or other countries. Some countries’ laws are more restrictive than in the United States, or result in governments, courts, law enforcement, or regulatory agencies having access to or obtaining disclosure of your Personal Information pursuant to the laws of the applicable foreign jurisdiction. We are committed to transferring Personal Information using a lawful data transfer mechanism. By allowing us to collect Personal Information about you, you consent to the transfer and processing of your Personal Information as described in this paragraph. Please also note that the Services may not be available
9. Security of Personal Information
Imagine Island implements and maintains reasonable technical, organizational, and physical measures to help protect your information from unauthorized access, processing, or disclosure. We maintain internal policies to govern the collection, processing, access, and handling of data. We use technical safeguards to protect information online and stored on our systems. Please note, however, that no transmission of data over the Internet is 100% secure, and we cannot guarantee that unauthorized third parties will not defeat our security measures or use your Personal Information for improper purposes.
We encourage you to take steps to protect against unauthorized access to your password, phone, and computer by, among other things, signing off after using a shared computer, choosing a robust password that nobody else knows or can easily guess, and keeping your login and password private. We are not responsible for any lost, stolen, or compromised passwords, or for any activity on your account via unauthorized activity.
10. Imagine Island Only
This Privacy Policy applies only to Personal Information processed by Imagine Island. We use third-party services like k-ID and GGWP for certain important features, but we cannot guarantee that those services will function as intended. Any access to and use of linked websites is not governed by this Privacy Policy but instead is governed by the privacy policies of those websites. We encourage you to review and understand the privacy policies of third-party websites before providing them with any information.
11. Changes To Our Privacy Policy
The Services and our business may change from time to time. As a result, we may change this Privacy Policy at any time. When we do we will post an updated version on this page, unless another type of notice is required by the applicable law. By continuing to use our Services or providing us with Personal Information after we have posted an updated Privacy Policy, or notified you by other means if applicable, you consent to the revised Privacy Policy and practices described in it.
12. CONTACT IMAGINE ISLAND:
If you have questions or wish to exercise your privacy rights, please Contact Us or send an email to privacy@imagineisland.game.